Break-even is the critical shift from running on hope to running sustainably.

Accruals help you connect numbers to real activity—so your reports reflect what actually happened, not just what was paid.

When numbers appear, many professionals hesitate—not because they lack ability, but because they lack financial confidence. This reflection shares why competence and calm clarity come from seeing finance differently, not mastering spreadsheets. If you've ever pulled back during financial conversations, this is your invitation to lean in—with story-based tools that help you stay present and speak up.

You can double your revenue and still feel broke. This story shows how the income statement helps you shift from chasing top line to protecting the profit that stays with you—what truly remains after the effort, cost, and chaos of growth.

We often judge financial strength by size—but real resilience comes from liquidity in business. Learn how access to cash creates calm, protects core operations, and gives you breathing room when uncertainty hits. Discover what counts as liquid, how to evaluate your own “financial moat,” and why this quiet form of strength matters more than ever.

Behind the ISBN is a deeper story. Chapter 2 reframes finance not as a scoreboard—but a toolkit. One that builds clarity, not confusion.

For many, finance feels like a foreign language. Chapter 1 of Once Upon a Balance Sheet offers a frame that finally makes it click.

One quiet quote. A life-changing moment. The dream behind this book revealed itself.

Take a peek behind the scenes of the Once Upon a Balance Sheet creation process. A journey of careful editing and commitment to clarity.

The story behind Once Upon a Balance Sheet—how purpose rose from a publishing setback.

Over three years of meticulous research, writing, and editing have finally culminated in the upcoming release of my book, Once Upon a...

By Adjunct Professor C Foo James Leong, FCA and Author of “Financial Storytelling: Once Upon a Balance Sheet” Introduction To achieve...